
Featured Work
Work Experiences

- Proficiently design, develop, and deploy new tools, features, and modules using web technologies such as JavaScript, React, TypeScript, HTML, and LESS, enhancing functionality and improving user experience (UX).
- Fork and modify existing NPM packages to align with the company's unique requirements, demonstrating adaptability and customization prowess.
- Implement advanced features such as Web3 and Google Analytics (GA4) into new and existing web applications, improving data analysis and user experience.
- Effectively communicating and assisting back-end developers in implementing new features and functionalities using PHP, resulting in seamless front-end and back-end functionalities.
- Collaborate with team members to develop and implement strategies aligned with agreed-upon coding and design standards, ensuring consistent and high-quality outputs.

- Mediaocean acquired the company in August 2022.
- Proficiently design, develop, and deploy new tools, features, and modules using web technologies such as JavaScript, React, TypeScript, HTML, and LESS, enhancing functionality and improving user experience (UX).
- Fork and modify existing NPM packages to align with the company's unique requirements, demonstrating adaptability and customization prowess.
- Implement advanced features such as Web3 and Google Analytics (GA4) into new and existing web applications, improving data analysis and user experience.
- Effectively communicating and assisting back-end developers in implementing new features and functionalities using PHP, resulting in seamless front-end and back-end functionalities.
- Collaborate with team members to develop and implement strategies aligned with agreed-upon coding and design standards, ensuring consistent and high-quality outputs.

- Conducted extensive research on off-the-shelf web analytics software, including Matomo and Google Analytics, gaining a deep understanding of their features and functionality.
- Designed and developed customized web tracking solutions using InfluxDB and StatsD, leveraging the .NET Framework to enhance data collection and analysis capabilities.
- Provided valuable assistance to front-end developers in implementing analytics web tracking using JavaScript and Angular, facilitating streamlined data tracking and analysis.
- Expertly wrote and implemented complex Flux Query against data collected using StatsD and InfluxDB, enabling the data to be displayed in the front end in a clear and easily consumable format.
- Conducted in-depth research on Dockerized Matrix Synapse with additional Sync Workers, leveraging Kubernetes to perform Horizontal Pod Autoscaling for Sync Workers, resulting in a highly scalable and efficient system.
- Developed a custom Dockerized Jitsi Meet solution tailored to the specific requirements of the team lead, utilizing a deep understanding of containerization and system design.
- Researched Kubernetes Security Best Practices, including using Secrets for configuration settings and RBAC, ensuring the highest level of security for the system.
- Conducted thorough research on Dockerizing Unity in a Windows Container to be a part of a CI/CD Framework, demonstrating a deep understanding of containerization and its applications in software development.

- Co-developed the System Analysis and Design process with the Co-Founder and CEO, ensuring an efficient and effective design process.
- Designed and documented critical system components such as System Flow Diagram, Development Timeline, Entity Relation Diagram, and Data Dictionary to ensure clear communication and efficient development.
- Leveraged an in-depth understanding of user needs and behaviour to design and prototype a user interface and experience that resulted in a compelling and intuitive product demo.
- Performed AWS administration and DevOps tasks such as Amazon Workspace, RDS with MariaDB, CodeCommit, CodePipeline, WordPress with LightSail, and RBAC using IAM.
- Effectively managed the development of MVP with a team of three summer students by leveraging exceptional leadership and collaboration skills to ensure that the project remained on track and achieved project objectives.
- Launched a student-focused MVP that provided over 49k financial awards valued at over $450M to help over 300 marginalized students across Canada and the US. This critical milestone demonstrated the effectiveness of the team's development efforts and had a significant positive impact on the target user population.

- Developed a robust and efficient RESTful API within React, leveraging AWS Serverless and Lambda Functions to connect to MongoDB, ensuring optimal performance and scalability.
- Expertly developed specialized modules using React, leveraging industry-leading tools like Formik for form building and the Material-UI Framework for efficient and effective UI development, resulting in a polished and high-performing product.

- Expertly set up full analytics tracking, including page data, eCommerce, and user experience (UX) tracking, using tools like Google Tag Manager and Google Analytics, ensuring accurate and effective data collection.
- Partnered closely with Analytics Reporters and Account Managers to troubleshoot and develop complex analytics requirements, using a collaborative approach to ensure optimal outcomes.
- Leveraged advanced JavaScript and jQuery skills to monitor DOM interactions and react to them for analysis, ensuring comprehensive data collection.
- Successfully implemented Google Optimize for A/B testing, skillfully changing elements on a page to drive optimal results.
- Effectively implemented third-party tracking requirements and platforms, such as Facebook Pixel, to measure the results of Facebook Ads, ensuring comprehensive and accurate tracking.
- Expertly communicated technical needs with internal and external stakeholders, building strong relationships and ensuring optimal outcomes for all involved.

- Designed and implemented ETL and data migration workflows using MySQL Stored Procedures.
- Developed specialized reporting modules tailored to clients’ businesses and technical requirements using Laravel, Eloquent, and PHP.
- Created responsive and visually appealing Front-End Web Applications using PHP (Laravel), Joomla, JavaScript (jQuery), HTML5, CSS3 (LESS), and Bootstrap.
- Collaborated with a graphic designer to complete an e-commerce website using LemonStand while mastering the ZURB Foundation Framework.
- Continuously updated and improved web applications while providing prompt technical support to ensure smooth operations.

- Collaborated with a senior business analyst and information architect to develop a business case for the corporate data as a service project by analyzing the company's business processes.
- Contribute to developing a conceptual data analytics reference architecture, data and analytics service model, and organizational structure.
- Researched and attained a deep understanding of master data management, metadata management, data quality, and data governance.
- Acquired knowledge of Kimball methodology for dimensional modelling, data integration, data virtualization, data lake, and Kimball and Inmon data warehouse architecture.